Our journey with Subaru continues. Last year, our partnership helped deliver warmth, confidence, and hope to more than 130,000 children across the country, bringing our cumulative total to over 290,000 children served in just the first two years. Now, in our third year together, Operation Warm and Subaru are ready to go even further—reaching more children, supporting more families, and creating even more moments of joy.
 

Why This Partnership Matters 

At Operation Warm, we believe that a coat is more than just warmth—it’s a symbol of care, opportunity, and belonging. Subaru shares that vision through the Subaru Love Promise, a commitment to making the world a better place. Together, we’re not just delivering coats, shoes, and socks; we’re delivering dignity, joy, and the confidence every child deserves. 

How Subaru Turns National Reach into Local Impact 

For the past three years, Subaru of America has partnered with Operation Warm to create incredible work –activating a national program that strengthens community connections for hundreds of locations, while making engagement simple, impactful, and uniform. Through this collaboration, Subaru retailers across the country have participated in giving initiatives that blend community outreach, customer engagement, and experiential events—all designed to deliver measurable impact. 

This partnership demonstrates the true impact of meaningful and intentional local impact. Together, this year, we will serve over 140,000 children through 630+ events in just one month!  

Join Us on the Journey 

As we celebrate year three of this incredible collaboration, we invite you to follow along and see the stories unfold. Together, we’re driving warmth forward—one child, one community, one act of love at a time. 

Learn more by visiting Operationwarm.org/Subaru